Patrick Ong
Framer Landing Page Designer
Competenze
Consulta i miei servizi


Portfolio
Esperienza lavorativa
Marketing
Marketing • Full time
Oct 2010 - Present • 15 yrs 10 mos
Built a progressive marketing career in the service industry, advancing from Junior Marketing in 2010 to Marketing Executive (2012–2014), Marketing Manager (2015–2019), and Marketing Director since 2020. I lead marketing strategy, campaign planning, data analysis, sales performance reviews, and customer acquisition across Facebook, Instagram, Google, and WhatsApp. I manage a core team of around 10 people and have led teams of up to 20, aligning marketing execution with commercial targets and customer experience. Key achievements include helping drive annual sales to approximately RM1.4 million and maintaining a performance-focused approach to paid advertising, with a target Meta Ads ROAS of 3.0 or higher. I continuously analyse campaign data, identify underperforming areas, refine offers and messaging, and adjust execution to improve results. This hands-on experience gives me a strong understanding of what service businesses need from a landing page: a clear offer, persuasive structure, strong calls to action, mobile-friendly design, and a practical enquiry flow that turns traffic into leads.