Paula Caputo

Designer Multimidia

Mercado Libre • Freelance

Feb 2026 - May 2026 • 3 mos

I worked as a freelance designer for a company that franchises e-commerce stores across multiple marketplaces. I was responsible for creating static and video advertisements, Amazon listing images, product image editing, franchisee presentations, and visual communication and support materials. I also contributed to the filming and editing of events, helping produce more strategic, creative, and audience-focused content. I developed content for more than 20 online stores, creating conversion-driven visuals designed to increase engagement, support sales growth, and strengthen brand communication across digital marketplaces. In addition to traditional design tools, I use Artificial Intelligence to support creative processes, optimize workflows, and generate visual insights, improving the speed, innovation, and overall impact of each project. Working collaboratively across different teams and projects has strengthened my adaptability, initiative, and problem-solving skills in fast-paced environments. This experience has expanded my expertise in Photoshop, video editing, Amazon listing image design, digital communication design, and content organization, while reinforcing key skills such as teamwork, continuous learning, communication, creativity, and a strong focus on user experience and diverse target audiences.