
Peter Houghton
EMAIL MARKETING EXPERT
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Email Marketing Specialist
Upwork • Freelance
Apr 2026 - Present • 1 mo
I help businesses set up, optimize, and manage their email marketing and CRM systems using HubSpot. My experience includes building editable HubSpot email templates, designing branded newsletters, and creating high-performing email campaigns. I also handle contact management tasks such as fixing import issues, removing duplicate contacts, and cleaning up CRM data for better organization and accuracy. I set up lead capture systems including signup forms and popup forms, helping businesses grow and manage their audience effectively. Additionally, I work on lead segmentation, email blasting, and pipeline setup to improve targeting, communication, and sales processes. I focus on creating structured, efficient systems that improve deliverability, increase engagement, and support business growth through automation and smart CRM management.