Pierre

Influencer Marketing Expert for Brand Awareness

Home Buyer Blake • Freelance

Apr 2025 - May 2026 • 1 yr 1 mo

partnerships. Responsible for identifying the right influencer for campaigns across Instagram, TikTok, and Amazon, ensuring strong audience alignment and authentic brand promotion. Managed influencer marketing campaigns from research and outreach to performance tracking and reporting. Collaborated with instagram influencer, tiktok influencer, amazon influencer, and ugc creator networks to support brand growth through strategic content creation and social media promotion. Conducted influencer research, audience analysis, and find influencer campaigns to connect businesses with relevant content creator partnerships. Assisted with instagram marketing, instagram promotion, shoutout campaigns, ad strategy, engagement optimization, and influencer relationship management. Supported brands in leveraging influencers, ugc content, and content creator collaborations to strengthen their social media presence and improve campaign performance. Also contributed to amazon store visibility initiatives through amazon influencer partnerships and targeted promotion strategies. Developed practical expertise as a social media manager in campaign planning, influencer outreach, content creation, performance evaluation, and influencer marketing execution across multiple industries and markets.

Influencer Marketing Specialist | Software as a Service (SaaS)

Ecom Automation Gurus • Freelance

Apr 2022 - Jan 2026 • 3 yrs 9 mos

As an Influencer Marketing Specialist, I developed and managed influencer marketing campaigns designed to increase product awareness, generate qualified leads, and drive user acquisition for SaaS businesses. My role involved identifying the right influencer and content creator partners capable of introducing software solutions to highly targeted audiences through authentic recommendations and educational content. I worked closely with instagram influencer, tiktok influencer, amazon influencer, and ugc creator networks to create campaigns focused on free trial signups, software adoption, subscription growth, and customer retention. Through detailed influencer research and find influencer strategies, I helped SaaS brands connect with creators whose audiences aligned with specific business objectives and target markets. My responsibilities included influencer outreach, campaign management, content creation planning, performance tracking, and promotion strategy development. I executed influencer marketing initiatives across Instagram, TikTok, YouTube, and other social media platforms to increase product visibility, engagement, and customer acquisition. I supported SaaS companies with instagram marketing, instagram promotion, ad campaign optimization, shoutout partnerships, and user-generated content initiatives. By leveraging influencers and ugc creator collaborations, I helped brands build trust, improve conversion rates, and strengthen their market presence. As part of broader growth marketing efforts, I analyzed campaign metrics, monitored engagement, evaluated creator performance, and optimized influencer marketing strategies to maximize ROI. My experience also included working alongside social media manager teams to execute scalable social media campaigns that supported long-term business growth and recurring revenue objectives.

High-Impact Organic French Spotify Music Promotion & Targeted Audience Scaling

Spotify

Oct 2024 - Nov 2025 • 1 yr 1 mo

Managed and executed an end-to-end, ultra-targeted organic spotify music promotion and comprehensive music marketing campaign tailored specifically for independent artists breaking into European streaming markets. This extensive music promotion project focused on generating authentic momentum for a multi-track release, utilizing advanced spotify marketing frameworks to connect the client’s art with a highly active, dedicated french audience and enthusiastic french listeners. Strategy Formulation & Targeted Audience Acquisition Recognizing the high density of competition within the European audio space, the project initiated with a data-driven organic promotion layout. Instead of relying on generic global traffic, the campaign was strictly calibrated for high-conversion french spotify music sectors. To lay a robust foundation before the official release, I orchestrated a strategic presave link promotion phase across niche music forums, audio communities, and targeted French music blogs. This pre-release song promotion push built an early cluster of active spotify listeners, signaling positive user behavior metrics directly to the platform's editorial curators. Implementation, Web Embedding & Precision Spotify Ads The core execution relied on 100% policy-compliant, organic methodology, completely bypassing automated bots or artificial panels to safeguard the artist's profile integrity. Precision Advertising: Deployed highly optimized spotify ads hyper-targeted by location, language preferences, and genre affinity. This ensured every advertising dollar directly reached French music fans Algorithmic Optimization: Integrated stunning, professional spotify canvas design loops into the metadata. This visual enhancement dramatically increased listener retention rates, shares, and track saves vital metrics for the platform's internal algorithm. Multi-Channel Marketing: Executed content-native embedding across established European music portals.