Toba Falade

Content Strategy, Writing, and AI Workflow Automation Expert

Fiverr • Freelance

Aug 2021 - Present • 4 yrs 9 mos

I help authors, educators, and business owners bring their ideas to life with expertly written content and strategic storytelling. Over the past several years, I’ve built a strong track record of delivering high‑quality work that drives engagement, conversions, and audience growth. Key Responsibilities & Achievements • Nonfiction Ghostwriting: Completed dozens of book writing projects, crafting well‑researched nonfiction manuscripts (10,000–45,000+ words) that capture client voice and vision. • Course Creation: Designed and developed structured online course content, workbooks, and assessments that help experts share their knowledge in a clear and compelling way. • Copywriting & Sales Content: Written persuasive email sequences, sales copy, and funnel content that supports client revenue goals. • Audience Growth Strategy: Developed custom author social media and visibility strategies to help writers promote and grow their readership. • Custom Assessments & Reports: Built interactive assessments and automated personalized reports using tools like PointerPro to support client research and educational products. • AI Workflow Automation: Applied AI and workflow tools (e.g., Zapier, Make.com, Airtable) to streamline content creation, marketing, sales, and administrative processes for busy entrepreneurs. Client Impact ✔ Maintained a 5.0⭐ average rating and consistently positive feedback from clients across multiple service categories. ✔ Completed 70+ orders with strong turnaround times and repeat business. ✔ Helped authors launch books, educators develop online learning experiences, and businesses grow their digital presence through compelling content.