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pyaephyoag

Pyae Phyo Aung

@pyaephyoag

Full Stack Performance Marketer

Myanmar [Birmania]
Inglese, Birmano
Alcune informazioni sono riportate in lingua inglese.
Chi sono
I’m a Full Stack Performance Marketer, helping the businesses build and grow their commerce ecosystem on online media platforms: from consulting the strategy tailored to business requirements, developing and managing D2C sites using Shopify, setting up tracking and 3rd party integration to strategically planning and executing full funnel paid media campaigns on Meta, Google, LinkedIn, TikTok and more. I have 8+ years experience working for various industries (B2B & B2C) from both agency and brand sides for the markets of Middle East and South East Asia countries.... Continua a leggere

Competenze

p
pyaephyoag
Pyae Phyo Aung
offline • 
Tempo di risposta medio: 4 ore

Consulta i miei servizi

Social media a pagamento
I will audit your facebook and instagram ads account with a video walkthrough

Portfolio

Esperienza lavorativa

ONE_Cash

Performance Marketing Specialist

ONE Cash • Freelance

Dec 2024 - Present • 1 yr 9 mos

• Managed app-install campaigns, driving significant growth in user acquisition and in-app engagement through strategic audience targeting and creative optimization • Optimized marketing strategies to maximize high-value user actions while maintaining efficient advertising spend across multiple channels • Designed and executed comprehensive full-funnel marketing initiatives, progressing users from awareness through conversion • KEY ACHIEVEMENT – Achieved significant cost optimization across paid channels, reducing Meta CPM by 42% and Google CPM by 26%, while decreasing Meta CPI by 52%, Google CPI by 38%, and Meta CPC by 93% through strategic bid adjustments, audience refinement, and continuous creative testing.

Trucare_FZC

Performance Marketing & E-commerce Specialist

Trucare FZC • Full time

Jul 2024 - Jul 2026 • 2 yrs

• Managed all paid marketing channels (PPC, retargeting, display, SEM) across 6+ brands, optimizing bid strategies and creative assets for maximum performance • Developed and executed campaigns with monthly budgets exceeding 10K AED, implementing rigorous A/B testing to continuously improve conversion rates and efficiency • Launched multiple D2C Shopify stores with comprehensive tracking infrastructure (Google Shopping, Meta Pixel, GA4, GTM) including site architecture evaluation, UI/UX optimization, and market awareness strategies • Executed full-funnel marketing strategies from prospecting to retargeting, optimizing conversion funnels for maximum ROAS across all D2C platforms • KEY ACHIEVEMENTS – Successfully launched Nanit.ae and two additional D2C platforms for UAE and GCC markets, generating 61K AED in sales within 45 days with a 9:1 ROAS. Executed end-to-end site optimization from UX design through market launch to performance scaling.

Prudential_Myanmar Life Insurance

Performance Marketing Specialist

Prudential Myanmar Life Insurance • Full time

Jan 2024 - Jul 2024 • 6 mos

• Planned and executed comprehensive performance marketing campaigns across web, SEO/SEM, email, social media, and display advertising channels • Built and strengthened brand social media presence while monitoring campaign performance through advanced dashboarding and analytics • Identified market trends and strategic insights to optimize spending, performance, and overall marketing efficiency • Collaborated with agency partners and external vendors to enhance campaign execution and deliver measurable results • KEY ACHIEVEMENT – Implemented marketing automation using HubSpot CRM to nurture pipeline leads and drive conversions. Optimized agent recruitment campaigns, achieving a cost-per-lead 67% lower than the previous benchmark.