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Performance Marketing Specialist
Edu Business • Full time
Feb 2010 - Present • 16 yrs 9 mos
Led high-impact digital marketing strategies and paid ad campaigns for diverse clients across various industries, including food & beverage, e-commerce, and local businesses. Key Responsibilities & Achievements: Designed and executed multi-channel digital campaigns (Meta Ads, Google Ads, Social Media Marketing) that increased brand awareness and overall engagement by over 40%. Managed ad budgets efficiently, consistently achieving high ROAS (Return on Ad Spend) and lower customer acquisition costs (CAC). Developed tailored content calendars, visual branding assets, and promotional strategies to drive direct sales and foot traffic. Conducted market research, audience segmentation, and performance tracking to optimize campaign strategies in real-time.
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ecom_experts

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Cancelled order. Seller failed to deliver on time!
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ecom_experts

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Ruben has a standout team working with him who do excellent work. Cannot recommend them enough.
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itravels

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Once again Ruben and his team have provided an excellent service and very quickly. They are an amazing bunch of developers!
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annfiona

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Outstanding Experience!
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itravels

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Amazing. Ruben and his team of developers are the best I've ever dealt with. They are thoroughly professional and a pleasure to deal. This is my second time I've used his services for Shopify modifications, and he is hands down the best on Fiverr. I cannot recommend him and his team enough.
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