
Kohinoor
Get Quality Leads and Calls with Strategic Google Ads Setup
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Google Ads Campaign Manager
Faisal Battery • Freelance
Jan 2026 - Present • 5 mos
Google Ads Case Study – Automotive Battery Seller (Malaysia) Client was running Google Ads and getting some leads, but: • Cost per lead was high • Profit was low • Performance suddenly dropped He thought he needed more budget. After auditing the account, I found the real problem: • Irrelevant search terms • Poor monitoring • Mixed signals confusing Google • Tracking needed improvement I did NOT increase the budget. Instead, I: • Removed wasteful keywords • Focused on high-intent traffic • Improved ad copy • Optimized location targeting • Monitored the account daily Results: • Conversions increased • Cost per conversion decreased • Lead quality improved • Campaign became stable and profitable The problem wasn’t Google Ads. It was lack of proper management.