Selina Furrer

Mobile UI and Visual Designer

designer • Freelance

Sep 2026 - Present • 0 mos

Worked on the visual design and presentation of mobile applications, creating clean and modern interfaces, promotional graphics, app mockups, and Google Play listing assets. Focused on transforming functional app screens into visually organized designs that communicate features clearly and maintain a consistent brand identity. Designed visual concepts for a variety of mobile app categories, including fintech, finance, fitness, food delivery, beauty and wellness, dating, and social networking. Developed layouts that combined interface screenshots, device mockups, feature descriptions, typography, icons, and supporting graphic elements to create cohesive app presentations. Used Figma, Adobe Photoshop, Adobe Illustrator, Canva, and Adobe XD throughout the design process, from initial concepts and layout development through revisions and final asset preparation. Paid close attention to spacing, alignment, typography, color systems, visual hierarchy, and consistency across multiple screens. Key responsibilities included: Designing mobile app UI and promotional visual concepts Creating Google Play screenshot layouts and app listing graphics Developing Android device mockups for app presentations Organizing multiple screenshots into cohesive visual sequences Highlighting key app features through clear visual communication Applying existing brand guidelines across app visuals Creating typography and layout systems for consistent presentation Preparing high-resolution and export-ready design assets Producing editable files in Figma, Photoshop, Illustrator, Canva, and Adobe XD Reviewing designs and making refinements based on project requirements Maintaining organized design files and final deliverables Adapting visual concepts to different mobile app categories and audiences

App Screenshot Designer

Independent • Freelance

Sep 2026 - Present • 0 mos

Specialized in designing professional Google Play screenshots, Android app visuals, and promotional graphics for mobile applications. Created polished screenshot layouts that clearly communicate key app features while maintaining a strong visual connection with the app's existing branding and user interface. Developed engaging compositions using app interface screens, device mockups, feature highlights, headlines, supporting text, typography, icons, and visual elements. Carefully organized each screenshot to create a consistent visual flow across the complete Google Play listing. Worked with Figma, Adobe Photoshop, Adobe Illustrator, Canva, and Adobe XD to transform existing app screens into professional, store-ready visual assets. Adapted designs for different app categories, including finance, fintech, fitness, food delivery, beauty and wellness, dating, and social networking. Focused on visual hierarchy, typography, spacing, color consistency, brand alignment, and mobile readability to ensure screenshots remain clear and attractive when viewed on different devices. Collaborated around client requirements, app functionality, preferred design direction, and brand guidelines to produce organized and presentation-ready deliverables. Key responsibilities included: Designing Google Play and Android app screenshot sets Creating device mockups and promotional app visuals Developing consistent layouts across multiple screenshots Highlighting important app features through visual storytelling Applying typography, color, spacing, and branding consistently Preparing high-quality export-ready design assets Creating editable designs in Figma, Photoshop, Illustrator, Canva, and Adobe XD Refining designs based on project requirements and feedback Maintaining clean, modern, and professional visual presentation Organizing final assets for easy client use and delivery