Faraz Ahmed

Search Engine Optimization Project Manager

Pneuma

Jul 2023 - Present • 2 yrs 11 mos

My day-to-day responsibilities in this role are: • Leading client and project management, including onboarding, weekly check-ins, monthly performance calls, and Quarterly Business Reviews (QBRs) to ensure alignment with goals and foster strong relationships. • Owning the complete SEO strategy from initial planning to ongoing management and optimization, including detailed keyword research, on-page SEO, technical audits, and continuous improvement. • Collaborating with content writers, web developers, and cross-functional teams to optimize website content, architecture, and user experience for enhanced search engine performance and user engagement. • Analyzing website traffic and performance data using tools like Google Analytics and Google Search Console, providing actionable recommendations and regular performance updates. • Staying updated with the latest SEO trends, algorithm updates, and industry best practices to drive relevant organic traffic and improve campaign effectiveness.

Search Engine Optimization Specialist

SEO Sherpa

Mar 2023 - May 2024 • 1 yr 2 mos

My day-to-day responsibilities in this role are: • Developing and implementing comprehensive on-page SEO strategies for websites of all sizes, focusing on keyword optimization, content structure, and metadata enhancement. • Conducting in-depth keyword research to identify and target relevant keywords and phrases that drive organic traffic. • Analyzing website traffic and performance data using tools such as Google Analytics and Google Search Console to track and improve SEO metrics. • Optimizing website content and structure to improve search engine visibility, including title tags, meta descriptions, headers, and image alt texts. • Conducting technical SEO audits to identify and resolve issues related to site speed, mobile usability, crawlability, and indexing. • Implementing schema markup and structured data to enhance search engine understanding of website content and improve rich snippet opportunities. • Improving website architecture by optimizing URL structures, internal linking, and navigation for better user experience and search engine ranking. • Ensuring compliance with SEO best practices and guidelines by staying updated with the latest SEO trends and algorithm changes. • Collaborating with web developers to ensure that SEO requirements are incorporated into website development and design processes. • Monitoring and reporting on SEO performance to provide regular updates on the progress and results of SEO initiatives.

Search Engine Optimization Specialist

Neural Digital

Jan 2023 - May 2023 • 4 mos