
Shahzaib
AI Creative Director : Fashion and Lifestyle Content
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Ai Creative Director
Studio • Full time
Aug 2024 - May 2026 • 1 yr 9 mos
As an AI Creative Director, I lead end-to-end AI-powered content production for fashion and lifestyle brands, specializing in AI photography, AI video, and AI UGC content. Key Responsibilities & Achievements: Built and scaled a content production pipeline using tools like Kling AI, Higgsfield, and Midjourney to replace traditional studio shoots Developed multi-shot AI video ad concepts optimized for Meta and Instagram advertising Reduced client content production costs significantly while maintaining premium, ad-ready quality Created AI UGC content that performs at the level of traditional creator-shot content, without the cost or logistics of models and studios Managed creative direction from concept to final delivery, ensuring every asset aligns with brand identity and campaign goals