K Sofia
Content Strategist Instagram and YouTube Content
Competenze
Consulta i miei servizi

Portfolio
Esperienza lavorativa
Content Head
iRGB • Full time
Feb 2022 - Dec 2024 • 2 yrs 10 mos
Led content strategy and execution for brands across social media and digital platforms. • Developed content strategies based on audience research, brand positioning, and business goals. • Researched topics, trends, and audience interests to identify relevant content opportunities. • Created content pillars, ideas, hooks, storytelling angles, and scripts for short-form and long-form content. • Worked on social media content planning and helped turn complex ideas into clear, engaging content. • Collaborated with designers, editors, and marketing teams to take content from idea to execution. • Focused on creating content that was relevant to the target audience while staying aligned with the brand's voice and objectives.