Sembra che questo servizio sia in sospeso

I will provide expert category management and strategy

Alcune informazioni sono riportate in lingua inglese.

Sophie E

Francia

Parlo Francese, Inglese, Tedesco, Spagnolo

Strategic PMO and Category Management Freelance Consultant

I'm a freelance consultant specializing in Strategic PMO and Category Management, with 9 years across commercial roles in sporting goods, pet care & FMCG — including adidas, Zooplus, Lindt, and Henkel...

Continua a leggere

Informazioni su questo servizio

Stop guessing your assortment. I provide the commercial frameworks used by market leaders to win the shelf and protect margins through four strategic pillars:

What I Deliver:

Competitor & Customer Analysis: Identifying market white space and shopper triggers to justify category changes.
Distribution Strategy: Mapping the right channels (Retail vs. E-com) for optimal product reach.
Pricing Architecture: Structuring price points to maximize margin and market share.
Promotional Roadmap: A 12-month activity calendar designed to drive consistent volume.

The Packages:

Basic Category Audit: 60-min consultation + SWOT analysis for immediate growth opportunities.
Standard Assortment Optimization: 10-hour deep-dive covering efficiency analysis, SKU rationalization, and a 10-day roadmap.
Premium Strategic Mandate: 30-day comprehensive strategy. Full analysis, pricing, and distribution roadmap, plus a Retail Pitch Deck for your buyers.

Let's build a category that retailers want and customers buy.

Message me before ordering to align on your specific business goals and data availability.

Continua a leggere