Soummo Supriya

Chief Marketing Officer

Oxford Partners • Full time

Oct 2023 - Oct 2025 • 2 yrs

Key Responsibilities: Led business development and growth initiatives. Developed and executed marketing strategies to increase admissions and brand awareness. Managed Student Affairs, Admissions, ICT, and Support Center operations. Built partnerships and identified new business opportunities. Oversaw digital marketing campaigns, including SEO, social media, and content marketing. Improved operational efficiency through cross-functional team leadership. Analyzed performance metrics and implemented data-driven growth strategies.

Marketing Manager - Next Generation Skills Program

CodersTrust Bangladesh • Full time

Apr 2022 - Sep 2024 • 2 yrs 5 mos

Developed and executed comprehensive marketing strategies that scaled a department from the ground up into a six-figure monthly revenue operation. Led cross-functional teams across marketing, branding, content, design, and performance campaigns to achieve sustainable business growth. Key Responsibilities & Achievements: Built and implemented end-to-end marketing strategies aligned with business objectives. Established the marketing department from scratch, creating scalable workflows, processes, and performance frameworks. Managed and coordinated a multidisciplinary team to ensure seamless campaign execution. Planned and executed multi-channel marketing campaigns, including social media, email marketing, paid advertising, SEO, and content marketing. Analyzed market trends, customer behavior, and competitor activities to identify growth opportunities. Optimized customer acquisition, conversion funnels, and retention strategies through data-driven decision-making. Collaborated with stakeholders to define KPIs, monitor campaign performance, and continuously improve ROI. Developed brand positioning and messaging that strengthened market presence and customer engagement. Scaled operations to consistently generate six-figure monthly revenue through strategic planning, execution, and team leadership. Fostered a high-performance culture by mentoring team members, improving collaboration, and driving continuous innovation.