Subhan Ahmad

SEO expert

May 2023 - Present • 3 yrs 1 mo

As a Full-Time SEO Expert at Tech Hub, I manage end-to-end SEO strategies to improve organic visibility and drive targeted traffic. My core responsibilities and achievements include: • On-Page Optimization: Conducting in-depth keyword research, optimizing meta tags, headings, and high-quality content structure. • Technical SEO: Enhancing website speed, fixing crawl errors, indexing issues, and optimizing site architecture for better user experience. • Off-Page SEO: Executing safe and effective link-building campaigns to improve domain authority. • Key Achievement: Successfully ranked multiple high-competition keywords on the first page of Google and increased overall organic traffic by over 40%. • Monitoring performance using Google Search Console, Google Analytics, and Ahrefs to ensure continuous growth. As a Facebook Ads Specialist, I set up, manage, and optimize high-converting ad campaigns to drive leads and sales. • Campaign Setup: Designing complete campaign structures including Awareness, Consideration, and Conversion ads. • Audience Research: Utilizing detailed targeting, Lookalike Audiences, and Custom Audiences to reach the exact buyer persona. • Retargeting & Pixel: Setting up Meta Pixel to track conversions and running advanced retargeting funnels to lower CPA. • Key Achievement: Successfully scaled multiple ad sets, achieving a consistent 3x+ ROAS (Return on Ad Spend) for clients. As a Google Ads Expert, I specialize in creating and managing ROI-driven PPC campaigns that capture high-intent search traffic. • Ad Campaign Setup: Designing Search Ads, Display Ads, and Performance Max (PMax) campaigns from scratch. • Keyword & Bidding Strategy: Conducting extensive negative keyword research and setting up smart bidding (Target CPA/ROAS) to save budget. • Copywriting & Extensions: Writing compelling ad copies and setting up sitelink/callout extensions to improve CTR. • Analytics: Monitoring conversion tracking and optimizing campaigns weekly to minimize co

WordPress Developer & Digital Marketing Specialist

Sep 2021 - Jun 2026 • 4 yrs 9 mos

Managed and optimized WordPress websites while executing high-converting digital marketing campaigns (Facebook & Google Ads) to drive organic and paid traffic for clients. Key Responsibilities & Achievements: • WordPress & Technical SEO: Handled complete WordPress on-page configuration, technical audits, and error fixing. Expertly managed Yoast SEO and RankMath plugins. • Schema Markup: Implemented advanced Structured Data and Google Rich Snippets (Product, FAQ, Local Business, Article) to improve search engine visibility and boost CTR. • Paid Advertising: Designed, set up, and managed Facebook Ads and Google Ads campaigns from scratch. Focused on audience targeting, budget optimization, and maximizing ROI/ROAS. • Performance Tracking: Monitored web analytics, resolved Google Search Console errors, and optimized website loading speed for better performance. • Client Collaboration: Translated business goals into actionable digital strategies, delivering measurable growth in leads, sales, and organic search rankings.