
Ashley B
Leadership and Career Coach
Competenze

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Esperienza lavorativa
COMMUNICATIONS MANAGER
Allstate • Full time
Mar 2020 - Mar 2026 • 6 yrs
Cross-functional leader responsible for developing social impact campaigns for the philanthropic arm of Allstate Insurance. Developed content and engagement strategies with partners including Vox Media, Forbes, and YouTube. Facilitated collaboration across marketing, legal, and risk to integrate social impact into corporate reputation. Designed scalable processes and approval protocols.
SENIOR MANAGER, MEDIA + COMMUNICATIONS
ASPCA • Full time
May 2012 - Apr 2016 • 3 yrs 11 mos
Blended analytics with human-centered narratives to earn top-tier national media coverage with outlets such as The New York Times and Today. Managed internal teams and external agencies to align messaging across marketing and program delivery. Provided strategic counsel to senior leaders regarding messaging, positioning, and crisis response while leading reputation management.