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Theofilus
@theokarunia93
SEO Content Strategist
Indonesia
Inglese
Chi sono
Hi, my name is Theofilus Karunia. I'm an SEO Content Strategist with 3+ years of experience, previously working at KapanLagi Youniverse — one of the largest media groups in Indonesia. My biggest achievement is helping Bola.net break all-time traffic record during the World Cup 2022, generating massive organic traffic through my strategy.
My approach focuses on understanding search intent, analyzing SERP patterns, and building content structures that both writers and Google love. If you need high-quality outlines, niche keyword planning, or a strategic content roadmap, I'm here to help.
Competenze
Theofilus
offline •
Consulta i miei servizi
Strategia SEO
I will do SEO keyword research, content research, and create a strategic content plan
Esperienza lavorativa
SEO Content Strategist
KapanLagi Youniverse • Full time
Feb 2021 - Jun 2024 • 3 yrs 4 mos
1) Conducted data-driven keyword research to identify high-opportunity on sports topic and evergreen content 2) Performed SERP analysis to understand search intent, content depth, headline patterns, and ranking opportunities. 3) Developed content briefs and SEO-driven outlines (H1–H2–H3) used by editors and writers KLY sport channels (bola.com & bola.net). 4) Built content strategy frameworks, including topical maps, pillar–cluster structures, and keyword-to-article mapping for long-term organic growth. 5) Provided competitor analysis to evaluate strengths, weaknesses, and content gaps versus top-ranking websites on SERP. 6) Collaborated closely with editorial teams to ensure content adheres to SEO best practices, including on-page optimization, internal linking, and search intent alignment. 7) Created monthly and quarterly content roadmaps based on performance analytics, trends, and business goals. 8) Monitored article performance using Google Analytics, Google Search Console, and internal CMS tools to refine future content plans. 9) Optimized existing content to improve rankings, featured snippets, click-through rates (CTR), and overall organic traffic. 10) Worked with cross-functional teams (writers, editors, designers, and product) to produce high-impact SEO content that meets editorial, UX, and business objectives.
