
HelixDesigns
Creating the visuals your audience can't ignore
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Freelance Graphic Designer
Instagram • Freelance
May 2022 - Jun 2026 • 4 yrs 1 mo
Bringing a multidisciplinary approach and a rigorous growth mindset to graphic design, I specialize in translating complex ideas into compelling, high-converting visual narratives. Over my career, I have successfully partnered with both corporate consultancies and large-scale community organizations to elevate their digital presence. Key Achievements & Experience: HSBR Consulting: Led the creative direction for B2B marketing collateral, corporate branding, and digital assets. I focused on clean, premium aesthetics, turning complex consulting frameworks into easily digestible, eye-catching graphics that enhanced client communications and brand authority. Student Associations: Directed comprehensive visual campaigns for large-scale university organizations, driving community engagement through dynamic social media content and event promotions. Digital Integration: Bridged the gap between design and functionality by developing the UI/UX visual assets for a custom open-source mobile application used to manage community updates. Social Media & Promoted Listings: Consistently designed scroll-stopping graphics optimized for Instagram and cross-platform campaigns, leveraging design metrics to continuously improve engagement rates.