Reade

Senior Graphic Designer & Creative Director

ReadinGraphics • Freelance

Jul 2025 - Present • 1 yr 4 mos

Leading ReadinGraphics, I specialize in delivering high-quality graphic design solutions including branding, social media design, and marketing visuals. With over 6 years of experience, I have worked with clients across various industries, helping them build strong visual identities and increase engagement. I also manage a team of skilled designers to ensure fast turnaround, consistency, and professional results on every project.

Social Media Marketing Manager

ReaderVerse

Apr 2026 - Aug 2026 • 4 mos

I managed social media for ReaderVerse, focusing on building a strong online presence, increasing engagement, and attracting new clients. I developed and implemented a content strategy tailored to the brand’s voice, creating posts, graphics, and videos that resonated with the target audience. I optimized posting schedules and platform strategies to maximize reach and follower growth across multiple channels, including Instagram, Facebook, and TikTok. Through audience analysis and engagement tracking, I refined content to drive meaningful interactions and strengthen brand authority. Additionally, I coordinated campaigns to promote services, workshops, and coaching sessions, resulting in increased inquiries and bookings. By combining consistent content creation with data-driven insights, I helped Sarah-J Coaching enhance brand visibility, grow a loyal online community, and establish credibility in the coaching industry.

Facebook Ads Campaign Audit

Wes Lighting Showroom • Freelance

Mar 2026 - Jul 2026 • 4 mos

I conducted a full Facebook Ads campaign audit for Wes Lighting Showroom, analyzing existing campaigns to identify performance gaps, wasted spend, and missed opportunities. My audit covered audience targeting, ad creatives, copy, campaign structure, bidding strategies, and conversion tracking. Based on the findings, I created a comprehensive report with actionable recommendations to improve ROI, lower ad costs, and increase conversions. This included suggestions for better audience segmentation, optimized ad creatives, improved funnel structure, and performance tracking enhancements. The audit and report empowered the team to make informed decisions, optimize future campaigns, and implement data-driven strategies to drive more qualified traffic and sales. My work helped lay the foundation for more effective Facebook advertising and measurable business growth.