u
usaaey

Usa B

@usaaey

Commercial Leader, Driving Revenue, Strategic Partnerships

Thailandia
Inglese, Tailandese
Alcune informazioni sono riportate in lingua inglese.
Chi sono
I am a commercially driven Cluster Director of Sales & Marketing with 20+ years of leadership experience across Thailand’s leading hospitality brands. I have a proven track record of exceeding revenue targets by 20–70% YoY and driving record-breaking performance across hotels and resorts. I specialize in MICE, wholesale, and corporate FIT markets, with extensive experience in pre-openings and repositioning.... Continua a leggere

Competenze

u
usaaey
Usa B
offline • 

Consulta i miei servizi

Strategia di business e innovazione
I will audit your hotel commercial strategy and maximize revpar
A partire da150 USD / progettoMaggiori dettagli

Esperienza lavorativa

IHG_Hotels & Resorts

Director of Sales & Marketing (Pre-Opening Hotel)

IHG Hotels & Resorts • Full time

Jan 2019 - Mar 2020 • 1 yr 2 mos

Exceeded total revenue target by 12%, delivering THB 241.8M in total revenue during the pre-opening and opening phase. Led pre-opening Sales & Marketing strategy for a 300-room resort hotel with extensive MICE facilities, including full responsibility for market positioning and revenue performance. Recruited, built, and led the Sales & Marketing and Reservations teams, establishing structure, systems, and performance discipline ahead of opening. Developed and executed integrated sales strategies across leisure, corporate, MICE, wholesale, OTA, and GDS channels to maximize RevPAR and market share. Owned sales planning, forecasting, special rates, promotions, and channel mix to ensure achievement of budget and optimal business mix.