Zabih ullah

Full Stack Digital Marketing & Freelancing Instructor

Mar 2026 - Present • 7 mos

As a Full Stack Digital Marketing and Freelancing Instructor, I deliver practical training in Digital Marketing and Freelancing skills. My responsibilities include teaching students the fundamentals and practical applications of Digital Marketing, Facebook Marketing, Instagram Marketing, TikTok Marketing, YouTube Marketing, Google Ads Marketing, Whatsapp Marketing Business Promotion, and Social Media Branding. I train students in Facebook Business Manager, Ad Account Setup, Audience Targeting, Campaign Creation, Instagram Content Strategy, TikTok Growth Strategies, YouTube Channel Optimization, Video Ranking Techniques, Google Ads Campaign Management, Lead Generation, and Online Business Promotion. In Freelancing training, I teach the fundamentals of freelancing, online earning methods, communication skills, client handling, professional ethics, Fiverr, Upwork, LinkedIn Services, Mustakbil.com, and Indeed. I also provide training on profile optimization, portfolio creation, proposal writing, gig creation, Fiverr SEO, project management, client communication, and personal branding. The training is primarily practical and focuses on preparing students for freelancing careers, remote jobs, digital marketing roles, and online business opportunities.

Social media marketing

Aug 2025 - Present • 1 yr 2 mos

In my role at this International medical laboratory, I have been responsible for leading the lab’s digital marketing and branding efforts, with a focus on promoting healthcare services and enhancing the online visibility of both the laboratory and affiliated medical professionals. Key Responsibilities & Achievements: Brand Promotion & Awareness: Developed and executed digital strategies to promote the laboratory's services and build trust among patients, using targeted campaigns across Facebook, Instagram, TikTok, and YouTube. Creative Design & Visual Content: Designed a wide range of high-quality marketing materials including social media posts, banners, posters, reels, and motion graphics to highlight medical services, testing packages, and doctors’ profiles. Doctor Marketing & Personal Branding: Promoted individual doctors and specialists through tailored digital content and paid advertising, increasing their reach and visibility among targeted audiences. Social Media Management: Managed daily content posting, audience engagement, and advertising across all major platforms, resulting in improved community growth and patient inquiries. Advertising Campaigns: Ran targeted ad campaigns for the laboratory’s diagnostics services and health awareness programs, leading to increased bookings and patient engagement. Consistency & Professional Image: Ensured all branding and messaging maintained a professional, trustworthy, and patient-friendly tone, aligned with healthcare industry standards.

Digital Marketing Specialist

Mar 2025 - Jan 2026 • 10 mos

As a Digital Marketing Specialist at Lithium House Nowshera, from April 2025 to January 2026, I developed and implemented data-driven digital marketing strategies that significantly enhanced brand visibility and generated high-quality leads. My responsibilities included managing end-to-end digital campaigns across platforms such as Google Ads, Meta, TikTok, and YouTube, ensuring optimal performance through continuous optimization. I conducted comprehensive market research to identify target audiences and tailored campaigns to meet their needs, resulting in increased engagement and conversion rates. I used advanced analytics tools to track campaign performance, providing actionable insights that improved return on ad spend (ROAS). By blending technical expertise with innovative creative solutions, I successfully propelled brand growth and contributed to the company's bottom line, fostering a collaborative team environment. My strategic focus and hands-on experience with full-funnel marketing processes enabled effective scaling of digital initiatives.