Zan V

Second Meta ads project with Zan. This account had nine campaigns competing for the same buyers, and he reduced it to a structure our team could actually manage. CPA settled from about $39 to under $30 in the first two weeks, with clearer reporting for the client. I liked that he fixed the overlap before asking us to raise spend.

Came in with a Meta account that had gone stale — returns stuck around 1.5x and spend leaking across a pile of overlapping campaigns. Zan stripped it back to a clean three-campaign setup, refreshed the creative angles, and pulled cost per purchase down from roughly $54 to the mid-$20s inside three weeks.... Mostra di più

I hired Zan to manage our Facebook ads. He made the process easy to understand and was quick to reply when I reached out. The campaign optimization felt well thought through and I am happy with the service.

Zan set up the Facebook ads for our grinder launch and kept the account easy to follow. He caught a missing Conversions API connection before launch, built the prospecting and retargeting campaigns, and explained the changes without overcomplicating them.

Was burning through budget with terrible results. Zan found that most of my money was going to audience network placements that weren't converting at all. Cut those out and my cost per sale dropped significantly. Really helpful.